IED Madrid

On the occasion of the annual closing of the Professional Photography Master’s Degree at the IED Madrid, students had to present an advertising campaign for a real brand, TRUCCO in this case. For us, it has been an honour to work hand-in-hand with the students in their reinterpretations of the brand and despite the difficulty of choosing just one project due to the quality of all of them, we want to share with you the winner proposal.
We present “THE SKIN IS THE NEW CANVAS” made by Anat Mazor, Isabella de León, Fernanda Saldaña, Andrea Savall y Lara León. They have chosen 2 real women, a fact of which we are proud and identifies us, to star this editorial.
In this case, a multidisciplinary artista named Jullia Llerena and Winnie, committed social activist.
WELL DONE, GIRLS!

Julia wears our striped knit top and floral print palazzo trousers. Winnie prefers our burgundy pants together with another version of the striped knit top that we love… It is perfect for this time of year! They change rolles and Julia dares to wear the burgundy lace top and Winnie prefers our floral blazer.

“A woman is a work of art, full of colors that reflect her inside-out” Versatility, movement, creativity and freedom are the pillars of this inspiring project reflected throughout the whole shooting. Images convey the power of colour, a white canvas where freely express who you are.

They try different silhouettes overlapping as Winnie does with her lace top over the striped knit top.

 CREDITS:

MAKE UP: ALEGRÍA MAKE UP

MODELS: @itswinnie_ y @juliallarena

PHOTOGRAPHY AND STYLISM:

Anat Matzor, Isabella de León, Fernanda Saldaña, Andrea Savall y Lara León.

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